Today, the Playforever brand is represented in more than 20 countries around the world. Drawing inspiration from iconic race cars and airplanes of the 1920s, as well as the classic New York of the 1960s, we have spent decades studying automotive engineering design and the aesthetics of motorsport.
The Midis, Minis, and Mavericks collections are an eclectic blend of art, fashion, traditional design, and modernism.
We are Playforever — creators and admirers of art toys made to last a lifetime.
The Midis, Minis, and Mavericks collections are an eclectic blend of art, fashion, traditional design, and modernism.
We are Playforever — creators and admirers of art toys made to last a lifetime.
Today, the Playforever brand is represented in more than 20 countries around the world. Drawing inspiration from iconic race cars and airplanes of the 1920s, as well as the classic New York of the 1960s, we have spent decades studying automotive engineering design and the aesthetics of motorsport.
The Midis, Minis, and Mavericks collections are an eclectic blend of art, fashion, traditional design, and modernism.
We are Playforever — creators and admirers of art toys made to last a lifetime.
The Midis, Minis, and Mavericks collections are an eclectic blend of art, fashion, traditional design, and modernism.
We are Playforever — creators and admirers of art toys made to last a lifetime.
Long-Lasting
Playforever is an American toy brand specializing in collectible and playable car models. What began as a lifelong passion of Julian Meagher has grown into a brand that has captured the hearts of both children and adults in over 20 countries around the world.
These are not just collectible models in one of the most popular scales — they are fully playable cars designed for true enthusiasts.
For True Enthusiasts
Safety, durability, and a unique design approach have become the brand’s core values. The car models combine key features of classic racing cars with expert stylization.
Durable Materials
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